LIVE Talks: Drinks For Everyone – Inclusive Drinking with Club Soda

Date: 28.01.25

Location: Online (Zoom)

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We’re kicking off the first LIVE Talks session of the year with a special event in collaboration with Club Soda, the UK’s leading mindful drinking movement. This session explores why inclusive drinking is transforming the live music event experience and the crucial role it plays in ensuring your event caters to all guests—regardless of their alcohol preferences.

Laura Willoughby MBE, founder of Club Soda, will lead the discussion, sharing her expertise on how offering a range of low and no-alcohol drinks is reshaping the live music scene. As the driving force behind the Low & No Tasting Room in Covent Garden and one of the most influential figures in the non-alcoholic drinks movement, Laura’s insights will offer invaluable guidance for event organisers looking to create inclusive, welcoming environments.

Laura’s work has been instrumental in turning the non-alcoholic drinks sector from niche to mainstream. She’s been recognised as one of the top 100 most influential people in the drinks industry and one of the 100 most influential women in hospitality. Her passion for mindful drinking and dedication to supporting people’s journeys to live well without alcohol have made her a leading authority on the topic.

 

Join us for this thought-provoking discussion and gain valuable insights that can help you make your live music events more inclusive, successful, and engaging for a wider audience.